Look for the patterns in everything.
Every text, even this one that you are reading right now, is a media text.
Texts exist as the middle ground between the author and the audience. They are the means through which thoughts, feeling, and ideas can be shared and linked.
Texts exist in various forms, delivered through various modes. The mode for creating texts are the matrix from which reproduction occurs.
And all texts are re-presentations. They can re-present our thoughts, they can re-present our emotions, and they can re-present our ideas on a subject or issue. Everything we write is a presentation that has a source, and ultimately, the broader and deeper the source for your representation, the more potentially insightful and creative your representation or your text will be.
But everything comes from somewhere. We all have sources, and we copy the patterns that have come before; we re-create.
Re = again
Re – presentation = to show again
Re – production = to produce again
I guess creation is really just recreation.